The Chase Jarvis LIVE Show cover image

How to Succeed in the Creator Economy with Roberto Blake

The Chase Jarvis LIVE Show

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Leverage the Platforms

Most people are over leveraged by the platforms, because they don't have enough of what they built in parallel to have the majority of equity in their brand. Even if you're being platform agnostic and repurposing your content, the thing is the initial content is still to some degree centralized. So if you decouple your monetization strategies from say platform revenue sponsorship revenue, then you have much more leverage when that's the case.

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