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Adam Butler - Questioning the Quant Orthodoxy (S5E13)

Flirting with Models

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How to Select a Relationship Between Past Returns and Future Returns

Past returns should have a positive relationship with future returns. A slightly weaker prior type of experimental design says, we'll allow the slope of that relationship to emerge from the data. You can see how we're going from very strong priors, which are typical to the traditional canon of empirical finance towards weaker priors but not zero priors.

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