30. How can CMOs prepare for success in 2023?
Future Proof
Introduction
Future Proof is a marketing podcast from Kantar and Sides Business School University of Oxford. In each episode we speak with marketing leaders to help brands navigate the ever-changing marketing landscape. Our guest today is Raja Rajamanar who is Chief Marketing and Communications Officer for MasterCard as well as a best-selling author. What do you think marketers should be doing in these inflation brief times?
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