
Reimagining Retail: TikTok’s Flywheel, eCommerce Offering, and Copycat Platforms | Aug 2, 2023
Behind the Numbers: Reimagining Retail
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TikTok Copycat: How Promising It Is for Shopping
Skye: The only way I can see Amazon getting like user adoption is by somehow leveraging sort of prime video where people are already ready to consume. Jasmine: Snapchat spotlight which is it's TikTok like seed embedded into the main Snapchat app isn't seeing as much uptake that would make Snapchat a stronger player in the space. Skye: YouTube shorts has been around for now almost three years. It was one of the earlier TikTok copycats and it's recently announced that it's hit 2 billion monthly users, more than Instagram's reels.
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