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LeBron James - Is He Really a Celebrity Movie Star?
"He understands celebrity in a way that I think few celebrities actually do to that point," he says. "I was like, did he really just spit out again? No, he's put a new spin on old faves." LeBron has an incredible ability to heighten moments and to take advantage of him, Roberson adds. But this flair for the dramatic comes with its downsides: it can kind of feel canned at times.