The Evolution of Crisis Communications

I think everybody recognized fairly early on the potential seriousness of this, the potential adversaries that that fire I faced on a daily basis and where we operated. And so the potential for a breach was from one of the most sophisticated adversaries in the world. We have to move quickly to lock down as much of that expanding risk as possible. It is an oddity, but our stock price was higher after we announced the event than before. But I think it was reflective of the fact that, you know, fire eye had caught an attack that had bypassed a lot of other organizations with good security.