Wagone: We're always looking for that consistency across channels to drive organic, looking at paid channels and running tests all sorts of different places. I love swapstack and swapping with other news letters who are not, you know, necessarily direct competitors, but places where you have similar content and can help each girl. And overtime, i'm really excited to run more tests and be in channels that aren't necessarily as provent or as obvious, but keep that going. But those, i think, i list it off.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Becca Sherman, cofounder and COO of Workweek.
We jump straight into the good stuff, including:
- what's more important... individual personalities or brand?
- what audience growth channels are performing for Workweek right now?
- what newsletter metrics does Becca really care about?
... and much, much more.
You can find Becca on Twitter at @becsherm and Louis at @louisnicholls_