How to Write the Perfect Subject Line

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I always say to people, like, especially in marketing, like, let the audience decide if it's good or not. Like, your audience should decide if that piece of content you put out isgood or not. I have found personally that the more transparent I could be and share my personal things in my own life, the more I engage with other people. Be who you are. Let people see you. And you're going to find that you'regoing to really build your network and build your career a lot faster. Yeah. If you haven't already, please consider subscribing to the marketing podcast and giving it a five star rating. It helps bring more marketers into our community.

Whether you’re Amazon or a startup, an inbox is a level playing field and subject lines are the key that unlocks success. Find out how to make them work for you.

In this fascinating conversation Daniel talks to the king of subject lines, Jay Schwedelson. Jay is the Founder of SubjectLine.com and CEO of Outcome Media and what he doesn’t know about email marketing, isn’t worth knowing.

You’ll hear Jay’s take on the two most important things to include in a subject line, how to drive engagement, and how many emails are too many emails.

And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials, I really appreciate your support!.

Follow Jay:

LinkedIn: linkedin.com/in/schwedelson

Twitter: https://twitter.com/worldata

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LinkedIn: linkedin.com/in/daniel-murray-marketing

Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: www.workweek.com

Timestamps:

0:00 Intro

02:20 Spend Time On The Line

03:43 The Two Things You Need to Know

07:36 Power of Segmentation