595: Anne Mahlum [Founder of solidcore] - How To Bet on Yourself, Build Confidence, Smash Your Goals, Scale a Business, and Earn $100m
The Learning Leader Show With Ryan Hawk
Intro
This chapter details the speaker's transformative career shift from a corporate role to founding a mission-driven initiative for the homeless. It highlights the importance of community, the impact of mentorship, and the development of a learning circle program that promotes growth through shared experiences.
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Speaker 2
Anyway, it's stuff like this is really avant-garde weird. And then there's like this physical energy that he has that nobody was doing. I mean, we all like, we all know Jim Carrey, we all know like, just nobody did what he was doing at that time. He was, he could play stadiums because he was so large and physical that they didn't
Speaker 3
have screens like amplifying his image to the people in
Speaker 2
the back. It was just this little man on the stage, you know, hundreds of feet away. And his energy carried that stuff. It's an amazing thing to see.
Speaker 1
All right. Very cool. Well, it's Steve Martin, a documentary in two pieces. It's available right now on Apple TV+. That's another thing Jeff Kanata has been watching this week. Let's take a break for a sponsor. We'll be back with more. We'll be watching right after this. All right, folks, I had a chance to go see X Machina in IMAX this week. Have you guys heard that A24 is releasing a bunch of its movies in IMAX? It's cool. Was it was it just called IMAX Machina?
Speaker 4
It's called
Speaker 1
A24X IMAX. So or to, you know, to take the ad-wing guard approach, A24 IMAX. But yeah, if you Google it, they, they have released X Machina. Yeah,
Speaker 2
actually do his version. It's called IMAX.
Speaker 5
Go ahead, Dave. This is some of
Speaker 1
the worst material Jeff. On an episode where you're just like loving Steve Martin,
Speaker 4
Jeff, like this is what
Speaker 1
you're putting on. On an episode with Steve Martin. How dare you? How dare you? All right. Anyway, so if you Google A24 IMAX, you'll see that X Machina played recently. Hereditary is going to be screening your screening in IMAX on April 24th. And then uncut gems on May 22nd. Oh, that's what you want. That's what you want to see on a 90 foot screen is like that that anxiety storm.
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- “I looked at these guys (homeless) and demanded nothing but pure excellence from them. And it was almost as if they were waiting for someone to do that.” Set high expectations for people. Believe in them. Care for them. Support them. Love them. And watch what happens. This is leadership.
- Nobody runs by themselves. What a great life motto. We all need people. Anne believes in the importance of community and doing hard things together.
- Her mindset was fostered, in sometimes complicated ways, by her childhood home life, she says. At age 16, her parents divorced after her father gambled away their family savings. To cope, Mahlum started running and became hyper-focused on the idea of controlling her own life.
- When others are playing defense, go on offense. When others are scared, get aggressive (easier said than done). Anne did it.
- "Running is the vehicle we're using to create community and positive reinforcement."
- "If you want to make change, you have to help others see that they can do it. You can't force it on them."
- How to build a great non-profit:
- Identity - Each group had team names
- Need team leaders, people to map out logistics, and volunteer coordinators
- Need to make day 1 incredible. Launch BIG.
- Target the right people - In Anne's case, it was executives who were runners... Decision makers who appreciated running.
- Goals - Work backwards. Set a date and then do whatever it takes to hit that launch date.
- solidcore -- Anne thought big from the beginning. She was opening her second location almost the same time her first location went live. She always wanted to scale it and thought about it from Day 1.
- Important to hire great coaches. They needed a great personality and had to make every member feel welcome. Learn everyone's name. Say their name.
- Anne learned from How to Win Friends and Influence People
- Risk-Taker - Step into uncertainty. That's how you build confidence.
- "I always bet on myself."
- Action builds confidence. Push past the uncertainty. Create evidence for yourself. Make the things that were previously uncomfortable for you more comfortable now by taking action. When others are playing defense, go on offense. That creates your edge…
- Anne's plan was always to sell Solidcore... Her strength is in bringing concepts to life and building communities, rather than sustaining them over time. The same month she exited the company, she opened her next venture, a New York-based fitness studio chain called Ambition.
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