NFL courting streamers intentionally

Varsity favorite Andrew Marchand reunites with John to debate the week’s biggest sports-media plot lines: the NFL’s holiday-week stacked matchups and Amazon Prime’s outsized role in juicing viewership; MLB’s new media-rights math; ESPN’s quiet strategic wins; and whether streamers like YouTube are ready to jump into the next bidding war. Plus: what Netflix poaching ESPN talent like Elle Duncan really signals about the streamer’s accelerating pivot into sports.

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