The Challenge Is Reaching Larger Segments of the Population

For lower income people in the united states, a very large fraction of your expenditures is actually going to come from rent payments or payin your bills. For the lowest income quintal within the united States, around greater than 50% of all income is spent on rent and 60 % of people within this income bracket are renters. Asusu wanted to potentially leverage this existing data, leverage existing structures and build from that to home people improve their financial lives by reporting rent payments to credit bureaus.