Evolution of Believe in the Run

Thomas Neuberger has probably worn more pairs of shoes than anybody else over the last 15 years (with maybe the exception of Runner’s World Director of Product Testing and Runner-in-Chief, Jeff Dengate).

Thomas’ deep experience in the running shoe industry gives him an unparalleled perspective on the evolution of shoes, why some features are no longer available, and the future of running shoes.

In this episode, Thomas and I talk about:

• The 2009 origin story of Believe in the Run, a top shoe review company in the United States

• What it's like to test around 100 pairs of running shoes a year

• The evolution, trends, and fads of running shoes, and why personal runner preference matters

• How runners can look for and try running shoes that could work for their individual bodies, instead of focusing on a specific brand

• Tips for beginner runners on selecting a running shoe

• Stack height, arch support, material, heel-toe drop... What should you consider when looking for a pair of running shoes?

• Trends in running shoes: from minimalist and barefoot to maximum cushion

• How a certain model of running shoe can go for over $2,000 on the secondary market

• How running shoes can relate to foot health and injury (or injury prevention)

• Why you should be rotating your running shoes

• Super shoes: How often should runners wear them, whether they're worth it, and what to consider if you're looking for a pair

• The worst pair of running shoes Thomas ever tried, and some of the best pairs of running shoes from Thomas' experiences

• Running shoe wisdom: If your running shoes aren't fun, then you're running in the wrong shoes. Don't settle.

I get many questions from runners about running shoes, so this episode will give you a ton of value to start making better shoe decisions.

Links & Resources from the Show:

• Explore Believe in the Run

• Thomas Neuberger on Instagram

• Believe in the Run on YouTube

• Learn a great warm-up routine for runners

A big thanks to DrinkLMNT for their support of this episode! They make electrolyte drinks for athletes and low-carb folks with no sugar, artificial ingredients, or colors. They are offering a free gift with your purchase at DrinkLMNT. And this does NOT have to be your first purchase. You’ll get a sample pack with every flavor so you can try them all before deciding what you like best. 

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