Adspend with Ash Melwani and Rabah Rahil cover image

EP 10 - Unique Strategies to Scale TikTok Ads (What's Working Now)

Adspend with Ash Melwani and Rabah Rahil

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iHerb

Roxanne Jones: There's one thing that we're testing this week, which was so weird launching. It's called iHerb and they do a lot of international stuff. So on their website, it would be like things I got on iHerb or even like Rite Aid, right? We might do this for Rite Aid, dude. Same here.Jones: Right now everything's product focused or everything goes to a product focused landing page. AOV is just like super low. She says you can get the AOV a lot higher if it's your final. And then sending a listicle to best perform with highest conversion rate.

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