The Thing about A/B tests — To Learn or To Ship: That is the question.
The Product Podcast
00:00
How to Test for A.B.
Yammer is an enterprise product, so we don't test on clients. You may have 10 to 30 enterprises with each several hundred or several thousand end users and you can do tests on end users. Different organizations feel differently about this. There's a really great book written by Cindy Alvarez called Lean Customer Development which covers a lot of these topics.
Play episode from 16:06
Transcript
