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94. The Messenger (Kevin Trudeau)
Swindled
The History of Hooked on Phonics
John Shanahan created Hooked on Phonics in the late 80s after seeing his son struggle with reading. He promised you the ability to read a 120-page book after learning one 18-minute cassette. By 1994, Gateway Educational had sold millions of the kids, which retailed for $179.95 each.
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