What makes a job "good"—and the case for investing in people | Warren Valdmanis
TED Business
00:00
Creating Good Jobs Isn't Rocket Science
A good mission statement is more than just nice words on a power point. It can be the most distilled form of strategy, the guiding light for ac company and its employees. Research shows that companies with a higher proportion of good jobs grow faster and are more profitable. Investors ignore this issue at their peril, because in today's economy, good jobs aren't just good for society, they're good business.
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