On with Kara Swisher cover image

Will Elon Musk Turn Twitter Into Yahoo Mail?

On with Kara Swisher

CHAPTER

Navigating Advertising Challenges and Executive Changes

This chapter explores the decline in advertising quality and effectiveness, along with the implications for the industry. It also introduces Linda Iaccarino as Twitter's new chief twit and highlights the benefits of LinkedIn ads and Subversive Capital for B2B marketing and investment.

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