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Bloomberg Businessweek Weekend - June 30th, 2023
Bloomberg Businessweek
The Evolution of Salgy P Sailing
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Sir Russell says sailing didn't have a global platform to market the sport on an annual basis before Salgy P. The new high speed boats came along and that's really been a transition as has the way that we televised it these days with our, you know, broadcast graphics. That really makes the sport more understandable for the general sports fan and in particular the racing fan.
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