Nonprofit Nation with Julia Campbell cover image

How to Engage Younger Donors with Bhumika Regmi and Mahina Martinson

Nonprofit Nation with Julia Campbell

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Engaging Young Donors through Social Media

This chapter explores the challenges and strategies nonprofits face in utilizing platforms like TikTok to connect with younger audiences. It emphasizes the importance of holistic storytelling, authentic representation, and meaningful engagement metrics to effectively resonate with young donors.

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