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You 2.0: Getting Unstuck

Hidden Brain

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How Twitter Helped Me Find My Voice Again

"I found that twitter was an excellent editor. So if i tweeded something and it wasn't retweeted in, say, 20 minutes, it's deleted," she says. Her followers gave her stant feedback, telling her which ideas were funny and which jokes fell flat. People loved her self deprecating humor and related to the daily struggles of cooking and cleaning,. And there was another benefit too. Tweeting allowed helen to just throw something out there see if it stuck. In the language of design, thinking she was prototyping.

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