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Ep. 866: Walking through Doors and Selling Ten Million Books with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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The Importance of Self-Publishing

Spencer Lisko and Tom Peters self-published their first book in 1981. They sold 20,000 copies before they went to New York City for a contract. "We didn't realize what an impact that would have because people were tired of reading long books"

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