Meet Leah Sparks:

Leah Sparks is the CEO and Founder of Wildflower Health. She is also a co-chair and Board Member of HT4M. Previously, Leah was the Vice President of Strategy and Business Development for DNA Direct and the Vice President of Oncology Solutions at McKesson. Leah received a B.S. in Journalism from the University of Tennessee and an MBA from the University of Virginia.

Key Insights:

Wildflower bridges gaps in women’s healthcare with digital solutions.

Complimenting Partnerships. Leah had industry knowledge and a vision to make women’s care better. So, she found a co-founder that complimented her skill set, who knew how to build a product and manage engineers. Additionally, Leah knows she is a big-picture thinker, and so surrounds herself with detail-oriented team members. (4:54)
The Value of Feedback. Leah recommends that entrepreneurs listen to market feedback and seek industry experts. Having a variety of advisers from different perspectives will put your company on the right path. (6:40)
Wildflower Expansion. Wildflower’s immediate priority is to scale up existing contracts and better support customers. On the horizon, Leah envisions an advanced primary care model that leverages the close relationship women have with obstetricians. (15:51)

This episode is hosted by Aaron Martin. He is a member of the Advisory Council for Day Zero and is the Vice President of Healthcare at Amazon.

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