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Has Apple Peaked? Plus, Celebrities Changing Hollywood

TED Business

00:00

The Streaming Wars

Riana is a millionaire, 33 years old. She took her personality and her attitude and she created a whole product line about it. Eand i think that's really interesting. The way celebrities can monotizeer celebrity now has so many different levels. So brad pit's doing endorsement deals around the world, and he's making coin from, like, endorsing delonge coffee. But riana's owning something. I dont know, ina general we ain every where, which his people are saying, do i want income, or do i want ownership? Right?

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