The Cultural Gap in Promoting Promotional Value

Chinese consumers don't want to gift this it actually they lose face because the value cannot be Cannot be high enough right. There's regulations the premium card can't be more than a thousand r&b But a lot of times people give red envelopes that are like 3k 5k 10k You know as part of what can gift so I'm giving you uh, you know a much smaller value in a card So there's kind of this uh cultural product market Gap that existsSo we had to pivot the way that we market the product And that's where you know bruce it He's the guy who does most of our b2b deals. That's how we actually move tons of