3 Reinforced Lessons From Hanging w/ Ben Francis (Gymshark) | Ep 793
The Game with Alex Hormozi
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Building Brands for Long-Term Success
This chapter explores the significance of adopting a long-term perspective in entrepreneurship, contrasting brand building with short-term profit strategies. Through the case study of New Balance, the speakers emphasize the gradual impact of investment in brand awareness and offer insights on optimal spending ratios between brand-building and direct response efforts.
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