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Robert McKee On The Art of Story & Why Stories Matter
The Rich Roll Podcast
Why Are Movies So Bad?
I don't know how long cinema will last as an art form. Film is so expensive that they have to spend $200 million. It's got to make a billion to be profitable literally. So the commercial imperative is driven by the nature of things. And it's not like television or long form streaming. You're asking people to get up out of their house, get in their car, drive somewhere, park, go to the movies,. Whether it's convenient or not. That's why I wrote the book action. The tectonic plates of industry and the way in which I have a, I don't know, I don’t know how long cinemas will last as
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