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Organized Real Estate's Head Spinning Week

Industry Relations

CHAPTER

Disruption in Real Estate Brokerage

This chapter examines the evolving landscape of real estate brokerage, highlighting the emergence of hybrid models like Redfin Rocket and the implications of significant investments in the sector. It discusses competitive strategies, regulatory challenges, and the shifting consumer preferences towards cost-effective options in home buying and mortgage services. The conversation delves into the necessary adaptations and potential disruptions that traditional agents may face in response to these innovations and changing market dynamics.

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