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S3E47: The state of blue carbon in carbon markets—w/ Kevin Whilden of SeaTrees

Reversing Climate Change

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How to Tell a Story About Climate Change

Sustainable surf is about the story of something that's really hard to prove which is the absence of a colorless odorless tasteless gas. All this science is needed to quantify that in a way can become a financial instrument and put value on it. It comes down to story how is the story told at every aspect of that value chain and is it done right or is it done wrong it's been done wrong then you get some Guardian article written about you as if you're scamming the worldRight okay so let me answer your question now why surfing and why surfing my profit the joke that I make is that the best way to make anything look cool is to put a surfer next to

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