The Real Impact of Rising Rates, and Is Apple About to Break Down? 11/3/22
CNBC's "Fast Money"
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Is There a Safe Environment for Ad Dollars?
Twitter is kind of its own category. It's a much smaller platform than, say, a meta, but they have direct response ads and they have really been trying to invest in their brand advertising business. So it's a different type of advertising. And I think that the big brands like General Mills, they want to make sure that their brand is in a safe environment.
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