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The Marketplace 100: A Glimpse Into the Future of Commerce
a16z Podcast
What's Next for the Ticketing Marketplaces?
Ticketing is one that Olivia and I, as we look through the data, we're surprised that it was still above 21 levels. A lot of these large platforms are all going to figure out they want to double into commerce. It actually drives their advertising engine because now that you have a commerce layer as a supply, generally is willing to buy ads to get more business. TikTok has been hinting at your payment in kind of an-app-app marketplace where you could do that in another way. And so here's to hear your thoughts on what other companies or industries you're seeing actually shift into this category.
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