329: Tips to increase audience engagement with a weekly newsletter
Podcasting Business School
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Building a Small Email List
If you're getting a one to 3% click through, that's pretty darn good. Once you get in the open rate where it's like 40, 50, 60%, those are freak email open numbers. That's where we want to be and take advantage of having a small list because we can train all the email systems. So don't be out there crying on your ATR 2100 about not having a giant email list or whatever. Like let's now is the time to build it for sure.
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