Predictions and Implications of AI in Marketing and Business

Exploring forecasts on the evolution of AI in marketing, advertising, and business, the chapter discusses advancements like chatbots with human-like capabilities, personalized machine-generated text, and the impact on text consumption. It predicts ongoing legislative developments, emphasizes the need for efficient summarizing tools, and highlights the importance of human creativity alongside AI assistance in writing. Additionally, it delves into concerns regarding automation in various industries like advertising and the balance needed between automated processes and human creativity.