The Journal. cover image

How to Make a $12.98 T-Shirt... in the U.S.

The Journal.

CHAPTER

Reviving American Manufacturing: The Journey of a Clothing Brand

This chapter explores the decline of American manufacturing since the 1970s, highlighting the effects of outsourcing on local communities. It follows a founder's attempt to reignite domestic production through a clothing brand, facing challenges of high costs and the need for a stronger textile supply chain.

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