How Do You See Turtle Am Helping Company Do Better?

A b m, thin. It's really about the insides that you're able to get out of the tool. I think number one when it comes to account base marketing, you've got to have the insides. So for instance, and what are the kinds of topics that and people from this particular account might be interested in. Then i thin afu, as we're both marketies, we spend an enormous amount of time creating content. And so let's just talk a litle bit about m a b m and turtle. And and how do you see turtle helping company do better?