In SPaMCAST 702, Matthew Stibbe and I talk about the impact of leadership when building a technology-driven business. Mathew shared stories about learning to type, how he has reinvented himself numerous times, and why he blogs at . Note: I have not edited out the parts of the interview just before I welcome Matthew to the podcast. Mr. Stibbe told a couple of very endearing stories that help set the tone for the entire interview. He agreed to allow me to share them. MATTHEW STIBBE is a serial entrepreneur, marketing maven, writer, pilot, and wine enthusiast. But not necessarily in that order. He created marketing strategies, content, and campaigns for clients including Microsoft, Google, LinkedIn, and HP and contributed to Wired, Forbes, and Popular Science. Currently, he is CEO at Articulate Marketing, a UK marketing agency specializing in the technology sector. Also, his geek credentials are strong. Previously, he was founder and CEO at Intelligent Games, a 70-person computer games company where he designed games for LEGO and produced two games based on Dune. Matthew also has his commercial pilots license and an advanced wine diploma. (Have you seen the film Somm? Like that!) At some point in the previous millennium, he studied history at Oxford University. These days, he blogs about modern management at www.geekboss. com, about marketing at www. articulatemarketing.com and wine at www.vincarta.com Re-read Saturday News This week, we talk about Healthy Constraints in . Many years (think decades) ago a friend of mine, Danny Bailus, had a cool mini-bike. He rode it around our neighborhood in Howland, Ohio all summer. It was the third coolest (text me the first two) thing that held my attention that summer. That was until Danny decided that it did not go fast enough and removed the governor from the small engine. He removed the constraint from the system and the engine burned out. His father was not very happy, Danny was not very happy, and I was very happy I was not riding it when it happened. In this chapter, Mr. Benson discusses the difference between healthy and unhealthy constraints. Remember to buy a copy and read along. Amazon Affiliate LInk: Previous Entries Week 1: – Week 2: – Week 3: - Week 4: - Week 5: - Week 6: - Week 7: s - Next SPaMCAST We continue on the basics with an essay on Teams and team design. We will also have a visit from Jon M Quigley who will regale us with tales of the Alpha and Omega of Product Development.
