The Importance of Input Versus Output

I felt that not on an organization level, but more on a personal level. In performance reviews, for example, they were like, well, for next year, these outputs could be your focus. But we get so focused on measurable, which means artifact. I need to be able to weigh what you did and say you did a good or a bad job. Because the outcome is what it did. Like measuring customer sentiment, for example. There's a huge tug of war over how to shape the conversation around web development. You are trying to make the way people talk about web development shift. How the hell do you make that a metric? So instead people say, we'll do these

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