The traditional process does not give us a lot of opportunity to be creative or to illustrate value on our own terms. So instead, what we're doing is pro actively saying, i know this is a goal of yours. Here's where i've done it in the past, and let me help you. Then that means coming up with specific examples that tie directly into the goals and the challenges that this company has. And then finally, the third thing that people who land tons of gread offers do is find channels to illustrate their value on their own terms.

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