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#45: Betting your Idea will Disrupt the Market? Here’s what You Need to Know.

That Will Never Work

CHAPTER

What's the Difference Between a Sportsbill and a Playbook?

Cooper: We've created a subscription model that leverages social media influences geared specifically towards the next generation. And we're taking personalities and influences that have massive followings and putting them under one umbrella, he says. "That's when i think it becomes the special saucea you're talking about," Cooper adds. 'Before you go all in on this, you want to be probing and figuring out ways to validate'

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