The State of the Book Review, featuring John McMurtrie
Memoir Nation
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Debating Publishing Industry's Reliance on Social Media and BookTok Critiques
This chapter highlights the publishing industry's reliance on social media platforms like TikTok for marketing and debates the concept of publishers forming a consortium to avoid vulnerability to platform changes. The strengths and criticisms of BookTok are discussed, shedding light on issues of representation and gatekeeping within the platform.
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