Why Can’t We All Just Get Along? Aligning Finance and GTM with SaaS Metrics
SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders
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Rethinking Revenue Metrics in SaaS
This chapter examines the shift from static annual contracts to variable pricing models in the SaaS industry, questioning the relevance of Annual Recurring Revenue (ARR). It emphasizes the need for updated metrics like trailing spend to accurately reflect financial performance and improve investor understanding.
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