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Talking Email: Live from Brazil with Justine Jordan!
Marketing Over Coffee Marketing Podcast
Is Postmark a Good Place to Start?
The power of the technology is just finding the right 10 people to email today. You can't send 50 emails, but you can set up the technology to get to and figure out who are the 51s that you do that right individual message to. Postmark has this concept called servers and streams which sounds very technical but they're really just think of them as like folders or buckets. So what we recommend is that anyone getting started really thinks about the not only the delivery but the reporting and API implications of how they organize their mail.
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