In this episode of the Creative Boom Podcast, Katy Cowan chats with Haraldur 'Halli' Thorleifsson – designer, entrepreneur, philanthropist and now podcaster – about what it really means to lead with kindness.
Halli opens up about the personal challenges that shaped his outlook, from losing his mother to living with muscular dystrophy. He talks candidly about how pain, addiction and loss have fuelled both his creativity and his compassion. Katy explores his journey from building Ueno, the celebrated design agency later sold to Twitter, to founding Ramp Up Reykjavik, a project that built thousands of wheelchair ramps across Iceland and beyond.
Their conversation ranges from the thrill of creative success and the burnout that follows, to why giving back is not just an act of generosity but a way to survive. Halli reflects on the importance of purpose, his belief in resilience as a daily choice, and how friendships and small rituals help him navigate life.
It's a moving episode about finding meaning, challenging yourself, and embracing kindness as a superpower in both work and life.
