9min chapter

Behind the Craft cover image

Inside Duolingo Unhinged Growth to a $500M Business | Cem Kansu (Duolingo)

Behind the Craft

CHAPTER

Gamifying Language Learning

This chapter explores the engaging features of Duolingo that transform language learning into a fun, game-like experience through elements like daily streaks and leaderboards. It delves into growth strategies, user retention challenges, and the impact of personalized learning tailored to different skill levels.

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