
Turning Data Into Sales
Printing Profits
00:00
The Power of Data in Selling Online
People are afraid of loss. So if you've got a sketchy looking shop that isn't branded where you've got no photos in your about section and, you know, that that makes people feel apprehensive through your marketing. Our brains are designed to find pops of color and things that would be useful to us. You have to make your marketing useful. There's that part that is harder to explain and it doesn't fit in the neat square box. And then there's the boring data part, which is what humans actually do. But when you explain them data is cut and dry. It is as accurate as it is quantified. The more of it you have, the more accurate
Play episode from 06:43
Transcript


