The Importance of Clarity in Crisis Communication

"The only potential like correction and I suspect that you actually would probably agree with this is that more often than not, it's the gray area," she says. "Communicating subtlety to a large diverse group of people is almost harder than just dealing with it." She adds: "How do we deal with these gray areas where we don't know exactly what we want to do? We don't know what the right course of action?"