Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

3 No-BS Principles for Unforgettable Marketing with Margo Aaron

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How Do We Know Who We're Targeting?

We need to know who we're talking to, which gets us back to the question of people. So am what person are you targeting with this particular service offering? And who has this problem? M, and what do we know about them? We change our frame, frame of mind and the way we think by my understanding the problems that people suffer from.

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