2min chapter

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Ep34: Education as a Superpower; w/ Ted Blosser co-founder & CEO @ WorkRamp — Product Market Fit podcast

Product Market Fit

CHAPTER

The Struggles of a Startup in the Early Stages

The company struggled with product market fit early on. It was coming into an existing category, which had been around since literally the late 90s. What we had a problem with was being able to sell this to the right audience. And when we focused on nailing down that ICP or the ideal customer profile, that's when we got to what we called go to market fit.

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