Running a Fake Delivery to Test Demand

DoorDash Co-Founder and Head of Labs Stanley Tang shares the unfiltered story of turning a fake Stanford class project into one of the world’s biggest delivery platforms. From refunding 40 % of their cash to protect customer trust to surviving near-collapse, Tang reveals how “doing things that don’t scale” shaped DoorDash’s culture of speed and obsession with customer love. A masterclass in resilience and iteration for any founder or operator navigating chaos.