The Allure of Rebellion in Right-Wing Online Culture

For decades, conservatives worried about losing the fight for cultural relevancy. 

During his campaign, Donald Trump aggressively courted Gen Z and young millennial men — appearing on podcasts, streams and alongside influencers, discussing everything from combat sports to cocaine use. A PR campaign which many have credited, in part, for his election victory. 

Hasan Piker is a rare political streamer on the American left; on election day, his coverage garnered 7.5 million views overall. He joins the show for a discussion about why many young men have drifted rightward, and he addresses what that appeal is fundamentally about.

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