Jordan Welch is a rising star in content creation and e-commerce, best known for his rapid rise to millionaire status by age 22 through dropshipping and paid ads. In this episode, Jordan opens up about his early failures, growing up with limited resources, and how he found financial freedom—not just for himself, but to uplift his family. He also shares rare behind-the-scenes lessons on building a powerful personal brand and scaling a YouTube audience.

00:00 Introduction
01:20 Jordan’s background & family motivation
03:40 How Jordan got started with content & entrepreneurship
09:40 YouTube growth tips and algorithm strategy
14:46 Dropshipping & ad mastery: his secret to $100K/month
21:20 Big breakthrough with the sleep band product
26:35 Explosive business and YouTube growth
28:00 Fake gurus & misinformation in the online space
29:20 Battling weed addiction
35:00 Going sober: alcohol & mental clarity
36:40 Creative influences and staying motivated
40:10 Lessons from interviewing millionaires
44:32 Selling the business & valuing experiences
47:25 Living in Miami
51:10 Helping others start Shopify stores
52:50 Iman Gadzhi’s Educate program
54:30 Jordan’s advice for young men
57:49 Relationships, focus, and distractions
1:00:20 Life hacks & health optimisation
1:03:55 Sleep & vegan diet insights
1:07:20 Training & fitness routines
1:08:55 The role of travel
1:12:20 Jordan’s future vision

» Escape the 9-5 & build your dream life – https://www.digitalplaybook.net/
» Transform your physique – https://www.thrstapp.com/
» My clothing brand, THRST – https://thrstofficial.com
» Custom Bioniq supplements – https://www.bioniq.com/mikethurston
» Join @Whoop and get your first month free – join.whoop.com/FirstThingsThrst

Follow Jordan:
YouTube: @JordanWelch
Instagram: /jordanwelch
TikTok: /jordanwelchyt

Listen to First Things THRST:
https://bit.ly/3JQWR1u

Episode 277: Bastl Returns

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